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Silvia Garcia is a former Worldwide Director at Coca-Cola and a globally recognised speaker. At Coca-Cola she led transformative change across 200 countries coming out stronger after economic and market challenges.
She made history by sponsoring collaboration and shaking traditional thinking at Coca-Cola, driving a bold shift from three distinct brand strategies to a unified brand approach, swapping the brand in bottles for names and driving human centered initiatives.
As the founder of Coca-Cola’s World Happiness Institute, she empowered employees with innovative ways to work and live better, achieving 10% higher sales and 3x greater creativity, while increasing well-being and engagement.
A TED Editor’s Pick, Silvia’s keynote “The Power of Collaboration” has captivated audiences at top-tier companies like Visa, Deloitte, CBRE, Verizon, TD Synnex, and Hermès. Her upcoming book explores why collaboration outperforms competition in the workplace and introduces her proprietary matrix for optimising tasks between people, AI, or a synergy of both.
Silvia Garcia’s keynotes inspire unwavering confidence in human potential and inspire audiences with the formula for realising one’s potential, sustained well-being, and amplify collaboration. Audiences leave motivated and determined, convinced that it is possible to thrive through change, and equipped to take the first step towards higher success and well-being. “Let’s not just adapt to the future—let’s create it.”