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Yannis Konstantinidis is a director, creative director, and co-founder of NOMINT, the Emmy-winning creative studio now celebrating its twentieth year.
From its beginnings as an experimental architecture studio, NOMINT has evolved into one of the worldтАЩs leading names in advertising, known for its moonshot ideas and outrageous craft.
Yannis is the recipient of the 2026 Paul Manship Medal.
His films for WWF, made with real ice, real fire, real smoke, and thermal cameras, have become a case study in animation where the process is inseparable from the message.
Recent work includes the stop-motion opener for the 2026 Winter Olympics on BBC.
As a director, his work has received two D&AD Yellow Pencils, two Grand Clios, two Grand Prix at CICLOPE, Best of Non-Profit at the ADC Awards, and over 100 advertising and design awards.
Yannis trained as an architect at UCLтАЩs Bartlett School of Architecture and studied theatre at Central Saint Martins.
His signature keynote, Outrageous Effort, argues that for the first time in human history, AI has ended the scarcity of quality. When anyone can produce high-quality work instantly and for free, quality becomes worthless as a signal. Visible, unfakeable human effort is becoming the last real marker of value.
Visually rich and story-led, Yannis KonstantinidisтАЩ talks pair extraordinary production stories with a clear framework audiences can apply to their own work, built for corporate, brand, leadership and creative audiences navigating what AI means for the worth of their work.